NOV 26, 2012
Replica of Brad Keselowski's No. 2 Miller Lite Dodge to be Staged at Cowboy FanFest
Las Vegas, NVReplica of Brad Keselowski’s No. 2 Miller Lite Dodge to Be Staged
at Cowboy FanFest
Vehicle display is the latest highlight to be added to the fan interactive area
LAS VEGAS (November 26, 2012) – The newest addition to Cowboy FanFest, the fan interactive area of the Wrangler NFR, will be the No. 2 Miller Lite Dodge of 2012 NASCAR Sprint Cup Series champion Brad Keselowski.
The car, which is a full-scale replica of the car Keselowski drove in the title-clinching race in Homestead, Fla., will be on display throughout the event. Keselowski became the first driver to win the NASCAR championship driving a Dodge since Richard Petty in 1975.
Free and open to the public, FanFest will feature 100,000-square feet of the best of the Western lifestyle, giving fans a chance to enjoy the best that rodeo has to offer. Located adjacent to the Cowboy Christmas Gift Show, FanFest will run concurrently with the Wrangler NFR and the Cowboy Christmas Gift Show, from Thursday, Dec. 6 through Saturday, Dec. 15 at the Las Vegas Convention Center.
In addition to the vehicle display, Cowboy FanFest will include the following main anchor displays and programming elements:
Rodeo Live – Daily features include concerts by Academy of Country Music acts such as Chris Young, Jack Ingram, Bucky Covington and many more, plus Flint Rasmussen with his popular show, “Outside the Barrel” and a Battle of the Bands competition;
Rodeo Round-Up – Every great party needs a bar. Rodeo Roundup, in the center of FanFest, features 6 video screens with live footage of Rodeo Live and Rodeo Arena, replay of the prior night’s Wrangler NFR performance and a daily baggo/cornhole competition;
Taste of Rodeo – Sample Chef Brady Shear’s western-themed menu, customized especially for Cowboy Fanfest;
Rodeo Arena – Presented by Wrangler, this replica of the Wrangler NFR arena features daily Mutton Bustin', customized cowboy obstacle course, World Champion Rodeo Clinics, Mini Bucking Bulls and more;
Rodeo Way – Presented by Lucas Oil, this “Old West” setting features the best of rodeo exhibits including INFR, WPRA, NFR after Dark, History of NFR, MRA and various rodeos;
Second Stage – Presented by Cuttin’ Up Radio, the Second Stage will feature live country music, cowboy guests, western fashion shows and a social media hub each day.
The Wrangler NFR, known as the richest and most prestigious rodeo in the world, has sold out 260 consecutive performances and attracts the top 15 contestants in bareback riding, steer wrestling, team roping, saddle bronc riding, tie-down roping, barrel racing and bull riding as they compete for a share of the $6.125 million purse. Qualification is based on the Professional Rodeo Cowboys Association World Standings.
In 2011, the event had a total event attendance of 175,275 over the 10 days of competition, resulting in a non-gaming economic impact of $60.1 million. For more information about the Wrangler NFR, go to www.NFRexperience.com or www.prorodeo.com.
About Las Vegas Events
Las Vegas Events is a private, not-for-profit organization that serves as the exclusive major special events agency for the city. Founded in 1982, LVE is funded by hotel room tax. Through its Signature Event initiative, LVE has created a model to integrate all elements of special events and formally improve communication between event producers and Las Vegas’ hotel properties and sponsors. Since 1991, Las Vegas Events has produced, presented or supported more than 600 events.
About the Wrangler NFR
The Wrangler National Finals Rodeo (NFR), considered the world’s premier rodeo, features 10 straight days of the best in rodeo competition, with a total of 120 contestants competing every night in seven events. Each December, the top 15 contestants, based on the 2012 PRCA World Standings, in bareback riding, steer wrestling, team roping, saddle bronc riding, tie-down roping, barrel racing, and bull riding qualify to compete at the Wrangler NFR.